| ABC's of Relationship Selling W/ACT! Express CD-ROM Revised Edition Contributor(s): Futrell, Charles M. (Author), Futrell Charles (Author) |
|
 |
ISBN: 0073203157 ISBN-13: 9780073203157 Publisher: Irwin/McGraw-Hill OUR PRICE: $129.20 Product Type: Paperback Published: December 2004 Annotation: ABC's of Relationship Selling, 8/e by Futrell is written by a sales person turned teacher and is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Up-john, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a valuable asset. This affordable, brief paperback contains a wealth of exercises and role plays is perfect for a selling course where professors spend considerable time utilizing other resources and projects. The text also makes a nice companion to a sales management text in Marketing programs that offer a sales management course, but do not offer a separate selling course. |
| Additional Information |
| BISAC Categories: - Business & Economics | Sales & Selling - General |
| Physical Information: 0.85" H x 7.92" W x 9.94" (2.44 lbs) |
| Descriptions, Reviews, Etc. |
| Publisher Description: Filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Up-john, and Ayerst and from the author's sales consulting business. He focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a useful asset. |