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Reimagining Rapport
Contributor(s): Goebel, Zane (Editor)
ISBN: 0197558747     ISBN-13: 9780197558744
Publisher: Oxford University Press, USA
OUR PRICE:   $43.69  
Product Type: Paperback - Other Formats
Published: February 2021
Qty:
Additional Information
BISAC Categories:
- Language Arts & Disciplines | Linguistics - Sociolinguistics
- Social Science | Anthropology - Cultural & Social
Physical Information: 0.6" H x 6.1" W x 9.1" (0.57 lbs) 208 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
To do ethnography, a researcher must have rapport with research subjects. But what is rapport? Ethnography and ethnographic methods have increasingly become a feature of social inquiry in general and sociolinguistics in particular, and rapport is generally considered a prerequisite for
fieldwork. And yet, unlike related terms such as communication and phatic communion, this concept has remained largely unexamined.

Reimagining Rapport turns a critical eye to the use of the term rapport across disciplines. The collection analyzes the very idea of rapport, both exploring how it has been shaped by historical forces and actors within sociocultural anthropology, and questioning its usefulness. Rather than viewing
the term as simply denoting a type of positive social relationship that needs to be formed between researcher and consultant before research can begin, this book invites us to reimagine rapport theoretically, methodologically, and meta-methodologically. Zane Goebel and other leading sociolinguists
challenge readers to think about how rapport has been constructed within these disciplines, and ultimately to see rapport as an emergent, co-constructed social relationship that is actively built during situated multimodal encounters. The contributors collectively examine the role of ideology and
mediation in the construction of rapport, and argue that reconceptualizing research-subject relationships is essential for establishing more sophisticated ways of understanding, interpreting, and representing research context.

A valuable resource for scholars and students of sociolinguistics and linguistic anthropology--as well as for others engaged in ethnographic fieldwork--Reimagining Rapport is the first collection to provide an in-depth investigation of this critically important but previously unexamined concept.