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Tweeting Is Leading: How Senators Communicate and Represent in the Age of Twitter
Contributor(s): Russell, Annelise (Author)
ISBN: 0197582273     ISBN-13: 9780197582275
Publisher: Oxford University Press, USA
OUR PRICE:   $31.34  
Product Type: Paperback - Other Formats
Published: September 2021
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Political Science | Political Process - Media & Internet
- Language Arts & Disciplines | Rhetoric
- Political Science | American Government - Legislative Branch
Dewey: 328.730
LCCN: 2021010077
Physical Information: 0.9" H x 6.2" W x 9.3" (0.95 lbs) 288 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Social media is changing the business of representation in the Senate. If you want to know what your senator is up to, you don't need a newspaper, just your phone. Some senators are social media minimalists while others are digitally long-winded, but each senator has the ability to insert
themselves into our daily digital routines and frame their political brand for a public audience.

Drawing on a unique dataset of almost 200,000 senator tweets, Tweeting is Leading offers a critical analysis of senators' communication on Twitter, the individual and constituent forces that shape it, and the agendas that result. The public priorities that senators communicate through social
media--what Annelise Russell calls their rhetorical agenda--offer a necessary tool for understanding how senators link their carefully crafted public image with potential voters. The rhetorical agenda challenges what we know about representation, removing the institutional and political constraints
on congressional communication and giving lawmakers a messaging platform where individual discretion is high, the relative costs are low, and someone is always watching. Tweeting is Leading emphasizes why representation on social media matters for understanding media norms and how lawmakers
digitally build a political brand, showing empirically how senators self-constrain their communications to curate different styles of representation that match constituent expectations.