| Ethnic Cultures of the World: A Statistical Reference Contributor(s): Parker, Philip (Author) |
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ISBN: 0313297673 ISBN-13: 9780313297670 Publisher: Greenwood OUR PRICE: $82.17 Product Type: Hardcover Published: February 1997 |
| Additional Information |
| BISAC Categories: - Social Science | Reference - Social Science | Anthropology - Cultural & Social - Social Science | Human Geography |
| Dewey: 305.8 |
| LCCN: 96043832 |
| Lexile Measure: 1530 |
| Series: Cross-Cultural Statistical Encyclopedia of the World |
| Physical Information: 1.4" H x 6.5" W x 9.56" (1.86 lbs) 424 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Ethnic culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 120,000 statistics are provided for over 400 ethnic groups covering a number of social, economic, and business variables. A significant review of literature is also included. |