| National Cultures of the World: A Statistical Reference Contributor(s): Parker, Philip (Author) |
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ISBN: 0313297703 ISBN-13: 9780313297700 Publisher: Greenwood OUR PRICE: $69.30 Product Type: Hardcover Published: February 1997 Annotation: Quantitative comparisons, including some 75,000 statistics, focus on over 230 nations and the impact each has upon such factors as world economic development, demographic behavior, and general business policies. |
| Additional Information |
| BISAC Categories: - Social Science | Reference - Social Science | Anthropology - Cultural & Social - Social Science | Human Geography |
| Dewey: 310 |
| LCCN: 96041974 |
| Lexile Measure: 1540 |
| Series: Cross-Cultural Statistical Encyclopedia of the World |
| Physical Information: 1" H x 6.36" W x 9.5" (1.33 lbs) 264 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This work is an examination of borderless markets where national boundaries are no longer the only relevant criteria in making international marketing, economic planning, and business decisions. Understanding political and nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. National culture is one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 75,000 statistics are provided for over 230 national groups covering a number of social, economic, and business variables. A significant review of literature is also included. |