| E-Economy: Rhetoric or Business Reality? Contributor(s): Budd, Leslie (Author), Harris, Lisa (Author) |
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ISBN: 0415339553 ISBN-13: 9780415339551 Publisher: Routledge OUR PRICE: $37.04 Product Type: Paperback - Other Formats Published: January 2005 Annotation: As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism or even skepticism about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. Rigorous yet retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce. |
| Additional Information |
| BISAC Categories: - Business & Economics | E-commerce - Internet Marketing - Business & Economics | Economics - General |
| Dewey: 381.142 |
| LCCN: 2004003417 |
| Series: Routledge E-Business Series |
| Physical Information: 0.5" H x 6.54" W x 9.2" (0.95 lbs) 248 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-retailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy. Rigorous yet still retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce. |