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Ethnography and Virtual Worlds: A Handbook of Method
Contributor(s): Boellstorff, Tom (Author), Nardi, Bonnie (Author), Pearce, Celia (Author)
ISBN: 069114950X     ISBN-13: 9780691149509
Publisher: Princeton University Press
OUR PRICE:   $90.25  
Product Type: Hardcover - Other Formats
Published: September 2012
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Social Science | Research
- Social Science | Methodology
- Computers | Virtual Worlds
Dewey: 305.801
LCCN: 2012013805
Physical Information: 0.9" H x 6.1" W x 9.2" (1.05 lbs) 264 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

A practical guide to the ethnographic study of online virtual worlds

Ethnography and Virtual Worlds is the only book of its kind--a concise, comprehensive, and practical guide for students, teachers, designers, and scholars interested in using ethnographic methods to study online virtual worlds, including both game and nongame environments. Written by leading ethnographers of virtual worlds, and focusing on the key method of participant observation, the book provides invaluable advice, tips, guidelines, and principles to aid researchers through every stage of a project, from choosing an online fieldsite to writing and publishing the results.

  • Provides practical and detailed techniques for ethnographic research customized to reflect the specific issues of online virtual worlds, both game and nongame
  • Draws on research in a range of virtual worlds, including Everquest, Second Life, There.com, and World of Warcraft
  • Provides suggestions for dealing with institutional review boards, human subjects protocols, and ethical issues
  • Guides the reader through the full trajectory of ethnographic research, from research design to data collection, data analysis, and writing up and publishing research results
  • Addresses myths and misunderstandings about ethnographic research, and argues for the scientific value of ethnography