| Adland: Searching for the Meaning of Life on a Branded Planet Contributor(s): Othmer, James P. (Author) |
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ISBN: 0767928970 ISBN-13: 9780767928977 Publisher: Anchor Books OUR PRICE: $14.36 Product Type: Paperback - Other Formats Published: June 2010 |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion - Humor | Topic - Business & Professional |
| Dewey: 659.109 |
| Physical Information: 0.73" H x 6.7" W x 7.96" (0.57 lbs) 336 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: James P. Othmer, advertising executive turned novelist, gives us a hilarious, personal, and sneakily profound chronicle of the past, present, and future of the advertising business. On one level it's the wickedly funny, compelling personal chronicle of the rise and fall of a modern-day ad man; a riveting insider's look at the astonishing transformation taking place in advertising's hottest idea factories. But take a step back from the tales of lavish shoots, agencies on the brink, and pampered mega-brands and Adland becomes much more: a snapshot of how we are living our lives thirty seconds at a time. Funny, deeply thoughtful, and utterly unique, this book is both a wildly amusing ride in Adland, brilliantly recounted, and an exploration of the value of life in the information age. |