| Brand Command: Canadian Politics and Democracy in the Age of Message Control Contributor(s): Marland, Alex (Author) |
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ISBN: 0774832037 ISBN-13: 9780774832038 Publisher: University of British Columbia Press OUR PRICE: $43.20 Product Type: Hardcover Published: March 2016 |
| Additional Information |
| BISAC Categories: - Political Science | Political Process - Media & Internet - Social Science | Media Studies - Political Science | Public Policy - Communication Policy |
| Dewey: 320.971 |
| LCCN: 2016301826 |
| Physical Information: 1.6" H x 6.1" W x 8.9" (2.40 lbs) 528 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: One of The Hill Times' Best Books of 2016 The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister's Office. What is happening to our democracy? To get to the bottom of this, Alex Marland reviewed internal political party files, media reports, and documents obtained through access to information requests, and interviewed Ottawa insiders. He discovered that in the face of rapid changes in communication technology, the infusion of corporate marketing strategies has instilled a culture of centralized political control. At the core of the strategy is brand control; at stake is democracy as we know it. |