| The Art of the Strategist: 10 Essential Principles for Leading Your Company to Victory Contributor(s): Cohen, William (Author) |
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ISBN: 0814414095 ISBN-13: 9780814414095 Publisher: Amacom OUR PRICE: $18.95 Product Type: Paperback - Other Formats Published: June 2004 Annotation: Renowned strategy expert Cohen presents 10 timeless lessons that prove how superior strategy trumps other factors in almost every competitive arena. The 10 lessons in turn form a road map to decisive victory in business. |
| Additional Information |
| BISAC Categories: - Business & Economics | Strategic Planning - Religion | Faith - Religion | Biblical Studies - Bible Study Guides |
| Dewey: 658.401 |
| Physical Information: 0.54" H x 6.14" W x 9.21" (0.80 lbs) 256 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: "From ancient battlefields to the modern business landscape, competitors have tried innumerable approaches to conquering adversaries. Success for the victors has taken many forms and traveled many paths, but at its heart, winning strategy can be boiled down to ten universal principles. When learned and implemented, these principals become powerful drivers of business excellence. Renowned strategy expert William A. Cohen, whose considerable experience in the military, corporate, and academic sectors forms the basis for The Art of the Strategist, presents the timeless lessons of: * commitment to a definite objective * seizing and maintaining the initiative * economization to mass (concentration of resources) * positioning * surprise * multiple simultaneous alternatives * the indirect approach * simplicity * timing * exploiting success With examples including the conquests of Hannibal and Alexander the Great, the political triumphs of Bill Clinton, George W. Bush, and Arnold Schwarzenegger, and the business successes of internet giant VeriSign and other high-profile companies, The Art of the Strategist proves how superior strategy trumps other factors in almost every competitive arena. The ten lessons in turn form a roadmap to decisive victory in business." |
Contributor Bio(s): Cohen, William: - WILLIAM A. COHEN, PH.D., President of the Institute of Leader Arts and The California Institute of Advanced Management, was Drucker's first executive Ph.D. graduate. About him, Drucker wrote: "My colleagues on the faculty and I learned at least as much as we could teach him." He has held executive positions in several companies and served as president of two universities. He is the author of many books, including Heroic Leadership, A Class with Drucker, Drucker on Leadership, and Drucker on Marketing. |