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Marketing and the Customer Value Chain: Integrating Marketing and Supply Chain Management
Contributor(s): Fotiadis, Thomas (Author), Folinas, Dimitris (Author), Vasileiou, Konstantinos (Author)
ISBN: 1138394475     ISBN-13: 9781138394476
Publisher: Routledge
OUR PRICE:   $190.00  
Product Type: Hardcover - Other Formats
Published: March 2022
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Marketing - Industrial
- Business & Economics | Operations Research
- Business & Economics | Management - General
Dewey: 658.7
LCCN: 2021040613
Physical Information: 0.81" H x 6.69" W x 9.61" (1.67 lbs) 340 pages