| A Practical Guide to Crm: Building More Profitable Customer Relationships Contributor(s): Reynolds, Janice (Author) |
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ISBN: 1138412449 ISBN-13: 9781138412446 Publisher: CRC Press OUR PRICE: $218.50 Product Type: Hardcover - Other Formats Published: July 2017 |
| Additional Information |
| BISAC Categories: - Business & Economics | Customer Relations - Business & Economics | Information Management - Business & Economics | Consumer Behavior - General |
| Dewey: 658.812 |
| Physical Information: 304 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. To thrive in today's customer-driven economy a company need |