Design for Media: A Handbook for Students and Professionals in Journalism, Pr, and Advertising Contributor(s): Hand, Di (Author) |
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ISBN: 1138442879 ISBN-13: 9781138442870 Publisher: Routledge OUR PRICE: $228.00 Product Type: Hardcover - Other Formats Published: October 2017 |
Additional Information |
BISAC Categories: - Social Science | Media Studies - Design | Graphic Arts - Typography |
Dewey: 686.22 |
Physical Information: 384 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features: Provides a complete resource, explaining the background, theory and application of design as well as thehow to Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Highly illustrated throughout ColourHow to sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors. |