A Practical Guide to Indie Game Marketing Contributor(s): Dreskin, Joel (Author) |
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ISBN: 1138801542 ISBN-13: 9781138801547 Publisher: Routledge OUR PRICE: $56.95 Product Type: Paperback - Other Formats Published: December 2015 |
Additional Information |
BISAC Categories: - Computers | Programming - Games - Computers | Digital Media - Video & Animation - Games & Activities | Video & Electronic |
Dewey: 794.814 |
LCCN: 2015019803 |
Physical Information: 0.4" H x 5.9" W x 8.9" (0.80 lbs) 170 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Learn how to market for your indie game, even with a small budget and limited resources. For those who want to earn a regular income from making indie games, marketing can be nearly as vital to the success of the game as the game itself. A Practical Guide to Indie Game Marketing provides you with the tools needed to build visibility and sell your game. With special focus on developers with small budgets and limited staff and resources, this book is packed with recommendations and techniques that you can put to use immediately. As a seasoned marketing professional, author Joel Dreskin provides insight into practical, real-world experiences from marketing numerous successful games and also shares tips on mistakes to avoid. Presented in an easy to read format, A Practical Guide to Indie Game Marketing includes information on establishing an audience and increasing visibility so you can build successes with your studio and games.
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