Profiles in Small Business: A Competitive Strategy Approach Contributor(s): Anderson, Margo E. (Author), Jacobsen, Lowell R. (Author), Reid, Gavin (Author) |
|
ISBN: 1138983926 ISBN-13: 9781138983922 Publisher: Routledge OUR PRICE: $35.10 Product Type: Paperback - Other Formats Published: May 2016 |
Additional Information |
BISAC Categories: - Business & Economics | Management - General - Business & Economics | Economics - General |
Dewey: 658.022 |
Physical Information: 0.48" H x 6" W x 9" (0.68 lbs) 226 pages |
Descriptions, Reviews, Etc. |
Publisher Description: A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: 45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn. |