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Profiles in Small Business: A Competitive Strategy Approach
Contributor(s): Anderson, Margo E. (Author), Jacobsen, Lowell R. (Author), Reid, Gavin (Author)
ISBN: 1138983926     ISBN-13: 9781138983922
Publisher: Routledge
OUR PRICE:   $35.10  
Product Type: Paperback - Other Formats
Published: May 2016
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Management - General
- Business & Economics | Economics - General
Dewey: 658.022
Physical Information: 0.48" H x 6" W x 9" (0.68 lbs) 226 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
A new analytical approach to small firms' cases, which
* Uses rich primary source data on modern small businesses
* Combines business strategy and industrial organization
* Presents detailed Profiles on diverse small businesses
* Shows how successful small businesses achieve competitive advantage
* Considers both extended rivalry and financial structure
* Shows how to ground' small business theory in reality
Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: 45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.