| How Marketing Can Help Lawyers Make More Money: Targeted at Solo and Mid-Sized Practices Contributor(s): Burnett, John (Author), Carroll, Becky (Author) |
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ISBN: 1432745794 ISBN-13: 9781432745790 Publisher: Outskirts Press OUR PRICE: $33.20 Product Type: Paperback Published: May 2010 * Not available - Not in print at this time * |
| Additional Information |
| BISAC Categories: - Business & Economics | Accounting - Financial - Law | Administrative Law & Regulatory Practice |
| Physical Information: 0.5" H x 6.14" W x 9.21" (0.75 lbs) 238 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The New Role of Marketing in Law Firms Marketing is still not highly regarded by modern law firms. This is especially true for solo and mid-sized firms, who neither have the resources or motivation to learn and implement strategic marketing. Yet, marketing offers such firms their best opportunity to survive and prosper. This book offers a comprehensive and relevant explanation of strategic marketing that will work for lawyers and their firms. As always, the success level is a function of whether the reader is willing to commit the time and energy to this process. If you do, you will make more money . |