| An Introduction to Visual Communication: From Cave Art to Second Life Contributor(s): Barnes, Susan B. (Editor), Barnes, Susan B. (Author) |
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ISBN: 1433112582 ISBN-13: 9781433112584 Publisher: Peter Lang Inc., International Academic Publi OUR PRICE: $182.40 Product Type: Hardcover - Other Formats Published: October 2011 |
| Additional Information |
| BISAC Categories: - Education - Language Arts & Disciplines | Communication Studies - Art | Business Aspects |
| Dewey: 302.222 |
| LCCN: 2011028980 |
| Series: Visual Communication |
| Physical Information: 273 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Technological changes have radically altered the ways in which people use visual images. Since the invention of photography, imagery has increasingly been used for entertainment, journalism, information, medical diagnostics, instruction, and communication. These functions move the image beyond aesthetic issues associated with art and into the realm of communication studies. This introductory textbook introduces students to the terminology of visual literacy, methods for analyzing visual media, and theories on the relationship between visual communication and culture. Exploring the meanings associated with visual symbols and the relationship of visual communication to culture, this book will provide students with a better understanding of the visually oriented world in which they live. Student-friendly features such as boxed topics, key terms, web resources, and suggestions for exercises are provided throughout. |