The Software Paradox: The Rise and Fall of the Commercial Software Market Contributor(s): O'Grady, Stephen (Author) |
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ISBN: 1491900938 ISBN-13: 9781491900932 Publisher: O'Reilly Media OUR PRICE: $12.34 Product Type: Paperback - Other Formats Published: August 2015 |
Additional Information |
BISAC Categories: - Computers | History - Business & Economics | Industries - Computers & Information Technology |
Physical Information: 0.13" H x 6" W x 9" (0.21 lbs) 62 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago. Welcome to the software paradox. In this O'Reilly report, RedMonk's Stephen O'Grady explains why the real money no longer lies in software, and what it means for companies that depend on that revenue. You'll learn how this paradox came about and what your company can do in response. This book covers:
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Contributor Bio(s): O'Grady, Stephen: - Stephen O'Grady is a co-founder of the developer-focused technology analyst firm, RedMonk. Regularly cited in publications such as the New York Times, BusinessWeek, and the Wall Street Journal, Stephen's work revolves around understanding developer needs and trends and working with businesses to help them work more effectively with the New Kingmakers. Although his birth certificate says New York City, Stephen is a Red Sox fan, born and raised. A graduate of Williams College, Stephen lives in Midcoast Maine with his wife. |