| Total R & D Management: Strategies and Tactics for 21st Century Healthcare Manufacturers Contributor(s): Dabbah, Roger (Author) |
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ISBN: 157491071X ISBN-13: 9781574910711 Publisher: CRC Press OUR PRICE: $332.50 Product Type: Hardcover - Other Formats Published: April 1998 |
| Additional Information |
| BISAC Categories: - Medical | Pharmacy - Medical | Health Care Delivery - Business & Economics | Management - General |
| Dewey: 615.107 |
| LCCN: 98042655 |
| Physical Information: 1.44" H x 7.01" W x 10" (3.02 lbs) 672 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Drawing on a lifetime of experience, Roger Dobbah gives readers an in-depth view of R&D survival strategies and tactics and demonstrates how to apply them to any organization. The author provides insights into the role of R&D, the crucial topic of creativity and innovation, and the differences and similarities between general management and R&D management. He covers R&D resources, organizational structures, internal and external environments, R&D interface with other functions, objectives and adaptation, and integration of strategies. It includes coverage of the new R&D dimension of pharmacoeconomics and a full discussion of the regulatory environment impacting the present and future of R&D. |