The International Handbook of Electronic Commerce Contributor(s): Shim, Jae K. (Author), Qureshi, Anique A. (Author), Siegel, Joel G. (Author) |
|
ISBN: 1579582605 ISBN-13: 9781579582609 Publisher: Routledge OUR PRICE: $16.10 Product Type: Hardcover - Other Formats Published: January 2000 Annotation: "The International Handbook of Electronic Commerce" covers that hot topic - e-commerce! It is designed to assist managers in implementing electronic commerce in their organizations, improving its efficiency and viability, and safeguarding and maintaining e-commerce systems. The book is designed as a practical "how to" guide, offering extensive examples to illustrate practical applications. The tools and techniques in this handbook can be adapted outright or modified to suit individual needs. Checklists, email and website addresses, exhibits, illustrations, and step-by-step instructions enhance the handbook's practical use. Among the topics discussed are: what electronic commerce is all about; the Internet and access provider industry; Intranets and Extranets; marketing and advertising; electronic data interchange; electronic banking and payment systems; network security; legal, taxation, and accounting issues of e-commerce. The combination of growth in the commercial utilization of theInternet, the rapid changes in technology, and the complexity of management have expanded the scope of duties of business managers. To remain competitive, businesses and their managers must maintain a presence on the Internet. "The International Handbook of Electronic Commerce" provides readers with a compendium of the latest in current technologies and applications. |
Additional Information |
BISAC Categories: - Business & Economics | Marketing - General - Business & Economics | E-commerce - General (see Also Computers - Electronic Commerce) |
Dewey: 658.8 |
Physical Information: 1.1" H x 6.33" W x 9.31" (1.46 lbs) 320 pages |
Descriptions, Reviews, Etc. |
Publisher Description: First Published in 2000. Routledge is an imprint of Taylor & Francis, an informa company. |