Chief Cultural Officer Contributor(s): Masiero, Roberto (Author) |
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ISBN: 1735162418 ISBN-13: 9781735162416 Publisher: Renaissance Evolution Inc OUR PRICE: $42.75 Product Type: Hardcover Published: June 2020 |
Additional Information |
BISAC Categories: - Business & Economics | Customer Relations |
Physical Information: 0.31" H x 6" W x 9" (0.65 lbs) 84 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This document argues that institutions can go a step farther and create more value with the Chief Cultural Officer (CCO). In addition to the person-centered sensitivity that values each of the workers at multiple levels, the CCO is tasked and skilled with managing the cultural nuances of the workers inside and outside the corporation. The goal is to create a suitable bridge for the communication of context and value both from the corporation outward and from the host culture inward. |