| Business Cases That Get Results Contributor(s): Marshall, Carrie (Author) |
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ISBN: 1780174551 ISBN-13: 9781780174556 Publisher: BCS, the Chartered Institute for IT OUR PRICE: $12.34 Product Type: Paperback Published: January 2019 |
| Additional Information |
| BISAC Categories: - Business & Economics | Business Writing - Language Arts & Disciplines | Writing - General - Business & Economics | Business Communication - General |
| LCCN: 2018487257 |
| Physical Information: 0.16" H x 5.06" W x 7.81" (0.18 lbs) 60 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: A persuasive, well-written business case can win over the decision makers in your organisation and get you the all important approval you need for your business idea. In this book you'll discover the do's and don'ts of pitching your ideas through a business case. You'll learn what the essential components of a business case are, including what key questions you should be answering, how to structure your business case, factors to consider when thinking about benefits and risks, and how best to tackle ROI. |