| Secret Formulas of the Wizard of Ads Contributor(s): Williams, Roy H. (Author) |
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ISBN: 1885167393 ISBN-13: 9781885167392 Publisher: Bard Press (TX) OUR PRICE: $15.26 Product Type: Paperback - Other Formats Published: August 1999 Annotation: The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business. |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion - Business & Economics | Business Communication - General - Business & Economics | Marketing - General |
| Dewey: 659.1 |
| LCCN: 99-16178 |
| Physical Information: 0.87" H x 7.09" W x 9.84" (1.05 lbs) 224 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: From the author of The Wizard of Ads which won the Business Book of the Year award in 1999, this volume consists of more observations on advertising, business and life. It contains useful tips and advice on how to market products, manage staff and remember that which is important in life. |