| Innovation in Translation: How Big Ideas Really Happen Contributor(s): Dave Ferrera (Author) |
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ISBN: 1946633844 ISBN-13: 9781946633842 Publisher: Forbesbooks OUR PRICE: $28.49 Product Type: Hardcover Published: June 2021 |
| Additional Information |
| BISAC Categories: - Technology & Engineering | Inventions - Business & Economics | Entrepreneurship - Business & Economics | Marketing - General |
| LCCN: 2020919419 |
| Physical Information: 1" H x 6" W x 9.1" (1.37 lbs) 240 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: INNOVATION IS A TEAM SPORT. INNOVATION IN TRANSLATION debunks the myth that big ideas just happen and offers an adventure-filled guide to bringing new products from the drawing board to the market shelf. Entrepreneur Dave Ferrera takes the reader along as he travels the world chasing talent, testing new products, and targeting investors. At the core of Dave's philosophy is the idea that innovation is a team sport, requiring everyone to play their position with skill, inspiration, and good old-fashioned team spirit. Innovation in Translation will give you the inside savvy you need to be the coach of your own innovation team and win your market share, while entertaining you with edge-of-your-seat stories from the front lines of innovation. |