| Social Media in Sport: Theory and Practice Contributor(s): Abeza, Gashaw (Editor), O'Reilly, Norman (Editor), Sanderson, Jimmy (Editor) |
|
 |
ISBN: 9811237654 ISBN-13: 9789811237652 Publisher: World Scientific Publishing Company OUR PRICE: $140.60 Product Type: Hardcover Published: August 2021 |
| Additional Information |
| BISAC Categories: - Business & Economics | E-commerce - Internet Marketing - Sports & Recreation | Business Aspects |
| Physical Information: 1.13" H x 6" W x 9" (1.86 lbs) 504 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies. |