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Over 543,000 new businesses are started every month. Most fail. Many never get a paying customer. Why? Because new entrepreneurs are told to "start with why," take internet marketing courses and spend hours doing market research. Do these time-intensive activities attract customers? Make sales? Create profit? No!

In this book, the author takes lessons from side hustles turned household name companies to reveal the fastest, easiest, and least capital-intensive way to start a tech business. Together with experiences from his own career and those of featured guests from the popular The Agile Entrepreneur Podcast, he lays out a plan for any aspiring tech entrepreneur to start a side hustle that is profitable from the beginning and has a chance to become something great. The book shows side hustlers how to:

-Discover mistakes to avoid that doom most tech businesses
-Answer common questions such as "What is a non-compete?"
-Build a personal brand without getting in trouble at work
-Learn how to talk to your boss about your job on the side
-Perform a business model analysis
-Decide the type of tech business to start
-Borrow lessons of good side hustles that already exist
-Master customer outreach and get noticed
-Rock every sales discovery call
-Prepare for objection-handling
-Use the best ways to get referrals and grow organically