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"This book is a must-read for experts working with in-vitro diagnostics."
-Dr. Jens Grueger

In-vitro diagnostics, laboratory testing plays a crucial role in medical decision-making. COVID-19 highlighted how important diagnostics can be in managing this devastating disease. Despite the pandemic, the industry is going through a transformation. Diagnostic tests are getting more complex; and personalized, digital solutions challenge the status quo. Clinical evidence requirements are increasing, and both regulators and payers scrutinize new product approvals even closer.

The Diagnostics Reimbursement Compass introduces a framework to define, demonstrate and capture the value of novel diagnostics. In this book, you will discover:

• Why diagnostics reimbursement and access matters.
• What makes diagnostics test solutions special.
• What the key reimbursement pathways and stakeholders are.
• How to demonstrate diagnostics medical & economic value.
• How to "triangulate" the likely reimbursed price.
• How to negotiate and secure coverage.
• How to be successful in the job.

If you work on launching new innovative, in-vitro diagnostics solutions and would like to have a brief overview on how to achieve reimbursement, this 90-minute guide will provide you with a holistic framework that includes some relevant examples, mostly from European countries.

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