Trademark Law: Protection, Enforcement and Licensing Contributor(s): Brookman, Adam L. (Author) |
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ISBN: 0735506493 ISBN-13: 9780735506497 Publisher: Aspen Publishers OUR PRICE: $385.11 Product Type: Loose Leaf Published: September 1999 Annotation: This is the first practical treatise of its kind to approach trademark law from a fully integrated legal and business perspective. It walks you through the major areas of trademark practice: selecting and adopting trademarks; perfecting, exploiting, and maintaining trademark rights, asserting and defending against trademark claims; and business issues in trademark ownership. You'll find clear, concise explanations and illustrative case examples to help you take a course of action in the full range of business scenarios. This book covers every key area, including trademark selection and adoption -- trademark registration -- trade dress; conducting due diligence -- fair use of the trademarks of others -- enforcement letters -- and more. |
Additional Information |
BISAC Categories: - Law | Intellectual Property - Trademark |
Dewey: 346.730 |
LCCN: 99042621 |
Physical Information: 3.22" H x 8.64" W x 9.94" (3.38 lbs) 1 pages |