| Multimodal Metaphor Contributor(s): Forceville, Charles J. (Editor), Urios-Aparisi, Eduardo (Editor) |
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ISBN: 3110205157 ISBN-13: 9783110205152 Publisher: Walter de Gruyter OUR PRICE: $179.54 Product Type: Hardcover - Other Formats Published: September 2009 Annotation: Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include advertising, political cartoons, comics, film, songs, and oral communication. Where appropriate, the influence of genre and cultural factors is thematized. |
| Additional Information |
| BISAC Categories: - Language Arts & Disciplines | Linguistics - Pragmatics - Language Arts & Disciplines | Communication Studies |
| Dewey: 302.2 |
| LCCN: 2009003856 |
| Physical Information: 1.4" H x 6.5" W x 9.2" (1.70 lbs) 484 pages |