Limit this search to....

Giants of Enterprise: Seven Business Innovators and the Empires They Built
Contributor(s): Tedlow, Richard S. (Author)
ISBN: 0066620368     ISBN-13: 9780066620367
Publisher: Harper Business
OUR PRICE:   $17.09  
Product Type: Paperback - Other Formats
Published: July 2003
Qty:
Annotation: With depth and clarity, Tedlow illuminates the minds, lives, and strategies behind seven business titans: George Eastman, Thomas Watson, Henry Ford, Charles Revson, Robert N. Noyce, Andrew Carnegie, and Sam Walton.
Additional Information
BISAC Categories:
- Business & Economics | Leadership
- Business & Economics | Corporate & Business History - General
- Business & Economics | Free Enterprise & Capitalism
Dewey: B
Physical Information: 1.32" H x 5.31" W x 8.05" (0.96 lbs) 544 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Seven business innovators and the empires they built.

The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great CEOs who successfully managed cutting-edge technology and formed enduring corporate empires.

With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times:

. George Eastman and his invention of the Kodak camera;

. Thomas Watson of IBM;

. Henry Ford and his automobile;

. Charles Revson and his use of television advertising to drive massive sales for Revlon;

. Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel;

. Andrew Carnegie and his steel empire;

. Sam Walton and his unprecedented retail machine, Wal-Mart.

Contributor Bio(s): Tedlow, Richard S.: -

Richard S. Tedlow is the Class of 1949 Professor of Business Administration at the Harvard Business School, where he is a specialist in the history of business. He is the author of Giants of Enterprise: Seven Business Innovators and the Empires They Built. In addition to his teaching and research, Professor Tedlow has consulted and taught both marketing and business history to a variety of companies and organizations.