| Master Data Management Contributor(s): Loshin, David (Author) |
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ISBN: 0123742250 ISBN-13: 9780123742254 Publisher: Morgan Kaufmann Publishers OUR PRICE: $57.90 Product Type: Paperback - Other Formats Published: September 2008 |
| Additional Information |
| BISAC Categories: - Computers | Databases - General - Business & Economics | Information Management |
| Dewey: 658.403 |
| LCCN: 2008034235 |
| Series: Mk/Omg Press |
| Physical Information: 0.8" H x 7.4" W x 9.1" (1.35 lbs) 304 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The key to a successful MDM initiative isn't technology or methods, it's people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect. Master Data Management equips you with a deeply practical, business-focused way of thinking about MDM--an understanding that will greatly enhance your ability to communicate with stakeholders and win their support. Moreover, it will help you deserve their support: you'll master all the details involved in planning and executing an MDM project that leads to measurable improvements in business productivity and effectiveness. |