| Developing New Functional Food and Nutraceutical Products Contributor(s): Bagchi, Debasis (Editor), Nair, Sreejayan (Editor) |
|
 |
ISBN: 0128027800 ISBN-13: 9780128027806 Publisher: Academic Press OUR PRICE: $148.50 Product Type: Hardcover Published: September 2016 |
| Additional Information |
| BISAC Categories: - Health & Fitness | Reference - Medical | Diet Therapy - Medical | Nutrition |
| Dewey: 641.302 |
| LCCN: 2016944639 |
| Physical Information: 1.19" H x 7.5" W x 9.25" (2.52 lbs) 544 pages |
| Themes: - Topical - Health & Fitness |
| Descriptions, Reviews, Etc. |
| Publisher Description: Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing. Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies. |