| Image Makers: Advertising, Public Relations, and the Ethos of Advocacy Contributor(s): Jackall, Robert (Author), Hirota, Janice M. (Author) |
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ISBN: 0226389170 ISBN-13: 9780226389172 Publisher: University of Chicago Press OUR PRICE: $31.68 Product Type: Paperback - Other Formats Published: September 2003 Annotation: Everywhere we turn, we are exhorted to spend money, join organizations, rally to causes, or express outrage. "Image Makers" is a comprehensive analysis of this age of modern advocacy-from commercials to public service ads to government propaganda-and its roots in advertising and public relations. |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion - History | Modern - 20th Century |
| Dewey: 659 |
| Physical Information: 0.84" H x 5.66" W x 8.94" (0.99 lbs) 341 pages |
| Themes: - Chronological Period - 20th Century |