| Media, Communication, and Culture: A Global Approach Contributor(s): Lull, James (Author) |
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ISBN: 0231120737 ISBN-13: 9780231120739 Publisher: Columbia University Press OUR PRICE: $33.66 Product Type: Paperback - Other Formats Published: October 2000 Annotation: James Lull's classic work on media and culture in the global perspective is thoroughly revised, expanded, and updated. Drawing on the best contemporary social and cultural theory, the noted scholar offers a balanced, bold, and comprehensive analysis of current developments worldwide. In his familiar, reader-friendly style, Lull brings to life a wide range of examples, from hip-hop hybrids of New Zealand's Maori youth and the divergent meanings of race and culture in the United States and Brazil, to ethnic malls in California and the global impact of McDonald's and Microsoft. Complex theoretical ideas are explained in a clear and engaging way that challenges traditional understandings. By connecting major streams of theory to the latest trends in the global cultural mix, the new edition of "Media, Communication, Culture" provides a fresh and unsurpassed introduction to media, communication, and cultural studies. |
| Additional Information |
| BISAC Categories: - History | Asia - China - Social Science | Popular Culture - Performing Arts | Radio - General |
| Dewey: 302.23 |
| LCCN: 99-54090 |
| Physical Information: 0.73" H x 6.01" W x 9.04" (1.02 lbs) 288 pages |
| Themes: - Cultural Region - Chinese - Ethnic Orientation - Hispanic |
| Descriptions, Reviews, Etc. |
| Publisher Description: James Lull's classic work on media and culture in the global perspective is thoroughly revised, expanded, and updated. Drawing on the best contemporary social and cultural theory, the noted scholar offers a balanced, bold, and comprehensive analysis of current developments worldwide. In his familiar, reader-friendly style, Lull brings to life a wide range of examples, from hip-hop hybrids of New Zealand's Maori youth and the divergent meanings of race and culture in the United States and Brazil, to ethnic malls in California and the global impact of McDonald's and Microsoft. Complex theoretical ideas are explained in a clear and engaging way that challenges traditional understandings. By connecting major streams of theory to the latest trends in the global cultural mix, the new edition of Media, Communication, Culture provides a fresh and unsurpassed introduction to media, communication, and cultural studies. |