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Morals and Markets: The Development of Life Insurance in the United States
Contributor(s): Zelizer, Viviana A. Rotman (Author)
ISBN: 0231183356     ISBN-13: 9780231183352
Publisher: Columbia University Press
OUR PRICE:   $31.68  
Product Type: Paperback - Other Formats
Published: August 2017
Qty:
Additional Information
BISAC Categories:
- Social Science | Research
- Social Science | Death & Dying
- Business & Economics | Insurance - Life
Dewey: 368.320
LCCN: 2016957445
Series: Legacy Editions
Physical Information: 0.7" H x 5.5" W x 8.4" (0.75 lbs) 264 pages
Themes:
- Topical - Death/Dying
- Chronological Period - 19th Century
 
Descriptions, Reviews, Etc.
Publisher Description:
Life insurance--the promise of an insurer to pay a sum upon a person's death in exchange for a regular premium--is a bizarre enterprise. How can we monetize human life? Should we? What statistics do we use, what assumptions do we make, and what behavioral factors do we consider? First published in 1979, Morals and Markets Is a pathbreaking study exploring the development of life insurance in the United States. Viviana A. Rotman Zelizer combines economic history and a sociological perspective to advance a novel interpretation of the life insurance industry. The book pioneered a cultural approach to the analysis of morally controversial markets.

Zelizer begins in the mid-nineteenth century with the rise of the life insurance industry, a contentious chapter in the history of American business. Life insurance was stigmatized at first, denounced in newspapers and condemned by religious leaders as an immoral and sacrilegious gamble on human life. Over time, the business became a widely praised arrangement to secure a family's future. How did life insurance overcome cultural barriers? As Zelizer shows, the evolution of the industry in the United States matched evolving attitudes toward death, money, family relations, property, and personal legacy.