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Making the News Popular: Mobilizing U.S. News Audiences
Contributor(s): Nadler, Anthony M. (Author)
ISBN: 0252040147     ISBN-13: 9780252040146
Publisher: University of Illinois Press
OUR PRICE:   $108.90  
Product Type: Hardcover - Other Formats
Published: June 2016
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Language Arts & Disciplines | Journalism
- History | United States - 20th Century
Dewey: 071.730
LCCN: 2015047525
Series: History of Communication
Physical Information: 0.9" H x 6.1" W x 9" (1.05 lbs) 240 pages
Themes:
- Chronological Period - 20th Century
 
Descriptions, Reviews, Etc.
Publisher Description:
The professional judgment of gatekeepers defined the American news agenda for decades. Making the News Popular examines how subsequent events brought on a post-professional period that opened the door for imagining that consumer preferences should drive news production--and unleashed both crisis and opportunity on journalistic institutions.

Anthony Nadler charts a paradigm shift, from market research's reach into the editorial suite in the 1970s through contemporary experiments in collaborative filtering and social news sites like Reddit and Digg. As Nadler shows, the transition was and is a rocky one. It also goes back much further than many experts suppose. Idealized visions of demand-driven news face obstacles with each iteration. Furthermore, the post-professional philosophy fails to recognize how organizations mobilize interest in news and public life. Nadler argues that this civic function of news organizations has been neglected in debates on the future of journalism. Only with a critical grasp of news outlets' role in stirring broad interest in democratic life, he says, might journalism's digital crisis push us toward building a more robust and democratic news media.

Wide-ranging and original, Making the News Popular offers a critical examination of an important, and still evolving, media phenomenon.