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Advancing Crisis Communication Effectiveness: Integrating Public Relations Scholarship with Practice
Contributor(s): Jin, Yan (Editor), Reber, Bryan H. (Editor), Nowak, Glen J. (Editor)
ISBN: 0367353172     ISBN-13: 9780367353179
Publisher: Routledge
OUR PRICE:   $171.00  
Product Type: Hardcover - Other Formats
Published: December 2020
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Language Arts & Disciplines | Communication Studies
- Business & Economics | Conflict Resolution & Mediation
- Business & Economics | Industries - General
Dewey: 658.405
LCCN: 2020055909
Physical Information: 0.9" H x 6.2" W x 9.3" (1.14 lbs) 270 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Advancing Crisis Communication Effectiveness shows how crisis communication plans and efforts for complex and challenging issues benefit when academic perspectives are connected with practitioner experiences. This book brings crisis and public relations scholars together with practicing professionals to integrate academic theories and research with the knowledge and lessons learned on the frontlines of crisis communication and management.

This book illustrates how having insights and observations from both leading crisis communication scholars and professionals strengthens crisis management and communication strategies, plans, and coordination. Chapters co-authored by leading scholars and professionals highlight how academic theories and research can inform crisis management and response - and how practitioners can utilize, inform, and strengthen academic theories and research. For each topic area covered, examples and applications are provided that show how integrating public relations scholarship with practice can advance crisis communication effectiveness.

This book represents a unique and timely contribution to the field of crisis management and communication. It will be an important resource for public relations and crisis management and communication scholars, educators, professionals, consultants, and graduate students.