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Advertising International: The Privatisation of Public Space Revised Edition
Contributor(s): Mattelart, Armand (Author)
ISBN: 0415050642     ISBN-13: 9780415050647
Publisher: Routledge
OUR PRICE:   $44.60  
Product Type: Paperback - Other Formats
Published: October 1991
Qty:
Annotation: A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying. br br li This title available in eBook format. a href="http: //www.ebookstore.tandf.co.uk/?isbn=0203994213" Click here for more information /a . br li Visit our eBookstore at: a href="http: //www.ebookstore.tandf.co.uk/" www.ebookstore.tandf.co.uk /a .
Additional Information
BISAC Categories:
- Business & Economics | Advertising & Promotion
- Social Science | Media Studies
Dewey: 659.1
LCCN: 90-24146
Series: Routledge Philosophers in Focus Series
Physical Information: 0.55" H x 6.14" W x 9.21" (0.81 lbs) 256 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
First published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.