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Small Business Enterprise: An Economic Analysis
Contributor(s): Reid, Gavin (Author)
ISBN: 0415056810     ISBN-13: 9780415056816
Publisher: Routledge
OUR PRICE:   $190.00  
Product Type: Hardcover - Other Formats
Published: June 1993
Qty:
Annotation: "Small Business Enterprise" is an exploration of one of the major issues of contemporary industrial organization the role of small business enterprise in a mature market economy. It covers such key issues as start-up and its financial features; static and dynamic scale economies; enterprise case histories; small business strategy; competitive forces; strategic pricing policy; determinants of growth and survival; and the political economy of fair trade and enterprise.
The arguments are analytical and empirical, and are well-grounded in the context of the political economy of small business. Based on a unique and extensive database of small business enterprise, this study utilizes over 40,000 data points gathered by field work within firms. Through the use of contemporary ideas from industrial economics, allied to statistical, econometric and qualitative techniques, this book brings rigor and insight into the study of small business enterprise.
Additional Information
BISAC Categories:
- Business & Economics | Industries - General
- Business & Economics | Economics - General
Dewey: 338.642
LCCN: 92037256
Lexile Measure: 1450
Physical Information: 1.23" H x 6.34" W x 9.24" (1.52 lbs) 344 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
The role of small business enterprise in a mature market economy is one of the major issues in contemporary industrial organization, and is the focus of this book. Small Business Enterprise brings new standards of rigour and insight into the study of small firms by importing contemporary ideas from industrial economics and by using up-to-date statistical and econometric techniques. Based on a uniquely rich set of data, Small Business Enterprise focuses on the early period after start-up of the small firm. It investigates competitive niches and how they are established, determinants of growth and profitability, the factors fostering survivial, and many other central issues. This core of economic analysis is complemented by an innovative case profile approach, which considers the real behaviour of small firms in a competitive environment; and a section on the political economy of small firms, which looks at the ethics of competition and the enterprise culture.