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Enterprise and Culture
Contributor(s): Gray, Colin (Author)
ISBN: 0415439582     ISBN-13: 9780415439589
Publisher: Routledge
OUR PRICE:   $50.30  
Product Type: Paperback
Published: February 2007
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Economics - General
- Business & Economics | Industries - General
Dewey: 338.642
Physical Information: 0.46" H x 6.14" W x 9.21" (0.68 lbs) 216 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Enterprise and Culture is a uniquely wide-ranging, insightful and well-informed critical evaluation of the economic and social project of creating an enterprise culture.
Colin Gray argues that the failure of small enterprise policy is not just a question of economics, but is also caused by psychological and cultural factors. The book demonstrates that the individualism at the centre of enterprise culture policies is, itself, the main impediment to the successful growth and development of small enterprises.