The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors Contributor(s): Dizazzo, Ray (Author) |
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ISBN: 0415787785 ISBN-13: 9780415787789 Publisher: Routledge OUR PRICE: $171.00 Product Type: Hardcover - Other Formats Published: June 2017 |
Additional Information |
BISAC Categories: - Art | Film & Video - Performing Arts | Film - Direction & Production - Performing Arts | Television - General |
Dewey: 791.450 |
LCCN: 2017001575 |
Physical Information: 124 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This book offers corporate writers, producers and directors an accessibly-written, hands-on guide to practical techniques important in producing high-quality, nuanced work in a corporate environment. Exploring each phase of media development--project inception, client interactions, scriptwriting, preproduction, casting, auditions, production and postproduction--author Ray DiZazzo teaches readers how to "know what works" in corporate media, as well as an ability to focus on the nuance and subtleties that elevate typical media to a higher quality standard, whether it's crafting an intelligent script, framing and lighting a shot correctly, or knowing what transition to use in the editing suite. The book also features case studies illustrating real-life scenarios from the author and other corporate professionals, demonstrating these crucial techniques in practice. The Corporate Media Toolkit is a must-read for professionals and newcomers alike to bring their corporate media skills to the next level. |