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Museum Communication and Social Media: The Connected Museum
Contributor(s): Drotner, Kirsten (Author), Schrøder, Kim Christian (Author)
ISBN: 0415833183     ISBN-13: 9780415833189
Publisher: Routledge
OUR PRICE:   $190.00  
Product Type: Hardcover - Other Formats
Published: May 2013
Qty:
Additional Information
BISAC Categories:
- Art | Museum Studies
- Computers | Web - Social Media
- Computers | Digital Media - General
Dewey: 659.290
LCCN: 2012046148
Series: Routledge Research in Museum Studies
Physical Information: 0.7" H x 6.2" W x 9.1" (1.00 lbs) 226 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Visitor engagement and learning, outreach, and inclusion are concepts that have long dominated professional museum discourses. The recent rapid uptake of various forms of social media in many parts of the world, however, calls for a reformulation of familiar opportunities and obstacles in museum debates and practices. Young people, as both early adopters of digital forms of communication and latecomers to museums, increasingly figure as a key target group for many museums. This volume presents and discusses the most advanced research on the multiple ways in which social media operates to transform museum communications in countries as diverse as Australia, Denmark, Germany, Norway, the UK, and the United States. It examines the socio-cultural contexts, organizational and education consequences, and methodological implications of these transformations.