Strategy in Emerging Markets: Telecommunications Establishments in Europe Contributor(s): Pehrsson, Anders (Author) |
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ISBN: 0415868262 ISBN-13: 9780415868266 Publisher: Routledge OUR PRICE: $60.79 Product Type: Paperback - Other Formats Published: October 2013 |
Additional Information |
BISAC Categories: - Business & Economics | Exports & Imports - Business & Economics | Economics - General - Business & Economics | Marketing - General |
Dewey: 384 |
Series: Routledge Studies in Global Competition |
Physical Information: 0.59" H x 6.14" W x 9.21" (0.87 lbs) 280 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Markets which have been previously out-of-reach for companies other than monopolies or other protected firms, are increasingly being opened up to new entrants. Greater competitive pressure implies that more sophisticated business strategies must be formulated by all companies cooperating in emerging markets. |