Handbook of Media Economics: Volume 2v Contributor(s): Anderson, Simon P. (Editor), Waldfogel, Joel (Editor), Stromberg, David (Editor) |
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ISBN: 0444636919 ISBN-13: 9780444636911 Publisher: North-Holland OUR PRICE: $259.25 Product Type: Other - Other Formats Published: January 2016 |
Additional Information |
BISAC Categories: - Business & Economics | Econometrics - Business & Economics | Economics - Microeconomics - Business & Economics | Industries - General |
Dewey: 338.473 |
Physical Information: 1.9" H x 7.7" W x 9.5" (4.60 lbs) |
Descriptions, Reviews, Etc. |
Publisher Description: Handbook of Media Economics provides valuable information on a unique field that has its own theories, evidence, and policies. Understanding the media is important for society, and while new technologies are altering the media, they are also affecting our understanding of their economics. Chapters span the large scope of media economics, simultaneously offering in-depth analysis of particular topics, including the economics of why media are important, how media work (including financing sources, institutional settings, and regulation), what determines media content (including media bias), and the effects of new technologies. The volumes provide a powerful introduction for those interested in starting research in media economics. |