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The Quest for Global Dominance: Transforming Global Presence Into Global Competitive Advantage
Contributor(s): Gupta, Anil K. (Author), Govindarajan, Vijay (Author), Wang, Haiyan (Author)
ISBN: 0470194405     ISBN-13: 9780470194409
Publisher: Jossey-Bass
OUR PRICE:   $31.46  
Product Type: Hardcover - Other Formats
Published: March 2008
Qty:
Annotation: A new edition of the bestselling global strategy book

Praised as a leading book on global strategy for practitioners and students alike, The Quest for Global Dominance reflects leading-edge thinking on the subject of creating and exploiting global presence, and offers logic-driven conceptual frameworks that have been developed by the authors over the past 15 years in their teaching and consulting work. This Second Edition offers a new chapter on breaking into markets in China and India, a new case study on China's Haier Group, and fresh examples throughout.

Anil K. Gupta (College Park, MD) is Professor of Strategy and International Business at the Smith School of Business at the University of Maryland, College Park. Vijay Govindarajan (Hanover, NH) is the Earl C. Daum Professor of International Business and the Director of the Achtmeyer Center for Global Leadership, Tuck School of Business, Dartmouth. Haiyan Wang (Bethesda, MD) is Managing Editor of China India Institute.

Additional Information
BISAC Categories:
- Business & Economics | Decision Making & Problem Solving
Dewey: 658.049
LCCN: 2008000872
Physical Information: 1.12" H x 6.45" W x 9" (1.12 lbs) 320 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In The Quest for Global Dominance they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks:
  • Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets
  • Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers
  • Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge
  • Leveraging the rise of emerging markets especially China and India to transform the company's growth prospects, global cost structure, and pace of innovation