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Retail Business Kit for Dummies [With CDROM]
Contributor(s): Segel, Rick (Author)
ISBN: 0470293306     ISBN-13: 9780470293300
Publisher: For Dummies
OUR PRICE:   $33.29  
Product Type: Hardcover - Other Formats
Published: September 2008
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Annotation: The tools offered in "Retail Business Kit For Dummies, 2nd Edition" help readers with every aspect of the retail business; from inventory management, to establishing a connection with consumers, to e-commerce. "Retail Business Kit For Dummies, 2nd Edition" is an indispensible resource for both seasoned retail professionals and novices alike.
Additional Information
BISAC Categories:
- Business & Economics | Industries - Retailing
Dewey: 658.87
LCCN: 2008933075
Series: For Dummies
Physical Information: 0.87" H x 7.32" W x 9.22" (1.39 lbs) 416 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Whether you're a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today's retail marketplace--from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop.

In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful. You'll get a handle of the basics of launching and growing your business, from writing a business plan and finding a great location to hiring and keeping great staff. Find out how to meet and exceed customer expectations, create a positive shopping experience, provide top-notch customer service, and earn customer loyalty. Discover how to:

  • Launch a successful independent retail business
  • Create a Web site that shines
  • Connect with customers and increase sales
  • Handle legal and accounting issues
  • Design stores that really work
  • Practice the 10 keys to retail selling
  • Use management practices proven in the trenches
  • Make visual merchandising work for you

Make your new venture succeed beyond your wildest dreams with a little help from Retail Business Kit For Dummies

Note: CD-ROM/DVD and other supplementary materials found in the print version of this title are not included as part of eBook file.