| Seminars Contributor(s): Entrepreneur (Author) |
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ISBN: 0471162892 ISBN-13: 9780471162896 Publisher: John Wiley & Sons OUR PRICE: $19.76 Product Type: Paperback - Other Formats Published: October 1997 Annotation: Written by the experts, Organizing and Promoting Seminars is a complete A-to-Z guide on how to start, run, and grow your own seminar business. From defining your market and pricing your service to keeping records and attracting sponsors, here's where you'll learn how to identify marketable seminar topics; find and recruit qualified speakers; select appropriate locations; calculate start-up costs and manage expenses, fees, and taxes; work with temporary seminar employees, office and on-site personnel; advertise and promote your seminars through print media, direct mail, and the Internet; and handle licenses, permits, insurance, and other legal considerations. |
| Additional Information |
| BISAC Categories: - Business & Economics | Entrepreneurship |
| Dewey: 658.054 |
| LCCN: 97-31191 |
| Series: Entrepreneur Magazine |
| Physical Information: 0.75" H x 6.11" W x 9.22" (0.86 lbs) 288 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Alles über das Geschäft mit Seminaren: Wie findet man Themen, die sich vermarkten lassen? Wie wirbt man qualifizierte Referenten? Wie plant man Seminare; zu welchem Preis kann man sie anbieten? Wo hält man Seminare ab, und woher erhält man die erforderliche Ausrüstung? Diese und viele weitere Fragen behandelt der unentbehrliche Ratgeber für alle, die in den potentiell lukrativen Nischenmarkt einsteigen wollen. (11/97) |