The Inventor's Puzzle: Deciphering the Business of Product Innovation Contributor(s): Lake, Mark (Author) |
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ISBN: 057803347X ISBN-13: 9780578033471 Publisher: Eaglerock Consulting Inc OUR PRICE: $35.96 Product Type: Hardcover Published: November 2009 |
Additional Information |
BISAC Categories: - Business & Economics | Development - Business Development |
Dewey: 658.575 |
Physical Information: 0.9" H x 6.1" W x 9" (1.05 lbs) 200 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Every year billions of dollars are invested in businesses launched to bring inventions into the market. Unfortunately, many of these businesses fail due to the inexperience and poor judgement of their leaders. This title traces the business of product innovation, and reveals the issues that can lead to business failure. |