Aligned Yellow Bricks: The Road Back to Kansas Contributor(s): Woodward, Bob (Author) |
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ISBN: 0595336620 ISBN-13: 9780595336623 Publisher: iUniverse OUR PRICE: $12.56 Product Type: Paperback - Other Formats Published: January 2005 |
Additional Information |
BISAC Categories: - Business & Economics | Strategic Planning - Business & Economics | Leadership - Business & Economics | Management - General |
Physical Information: 0.28" H x 6" W x 9" (0.40 lbs) 116 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Aligned Yellow Bricks demonstrates the critical need for strategic vision when creating and maintaining balanced organizational structures and aligned workplace activities. Author Bob Woodward illustrates the effectiveness of this approach by citing descriptive examples from the mythical Professor Marvel Manufacturing Corporation to better-known business giants including Hewlett-Packard, Ford Motor Company, and General Electric. The framework for establishing goal-based structural alignment and building a strategic roadmap can be found in the following questions:
Aligned Yellow Bricks presents a logical and progressive methodology for success, while preventing unproductive "whirlwinds" of misaligned activity and Oz-like illusions of accomplishment. This step-by-step guide provides the direction to keep any organization grounded and steadily progressing along the strategic road to effective organizational achievement. |