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Japanese Consumer Behaviour: From Worker Bees to Wary Shoppers
Contributor(s): McCreery, John (Author)
ISBN: 0700713581     ISBN-13: 9780700713585
Publisher: Routledge
OUR PRICE:   $85.49  
Product Type: Paperback - Other Formats
Published: April 2000
Qty:
Additional Information
BISAC Categories:
- Social Science | Ethnic Studies - General
- Social Science | Anthropology - Cultural & Social
- Social Science | Regional Studies
Dewey: 306
Series: Consumasian
Physical Information: 0.61" H x 6.14" W x 9.21" (0.90 lbs) 278 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.